Future of Photography | hch Future of Photography
Taipei, Taiwan
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For this project hch collaborated with IMO to develop a revolutionary experience for photography retail in which photographic components are expressed in the design of the space and presented as objects of cutting-edge technology to be aspired to.

In this realm, everything from the visual aesthetic of the space to information about the products is dynamic and interactive, and, as customers experience how their engagement with the products can transform the space, they feel creatively empowered and thus more deeply connected to the products as well as more fully attuned to and immersed in environment.


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